Launching a Loyalty and Coupon App for a Retail Startup - Price Match Club
The Challenge
A retail startup approached Konverge with a vision: eliminate the hassle of traditional coupon-clipping and flyers by offering consumers automatic access to the best regional prices through a digital membership platform.
As a brand-new venture, the founders needed a full-stack development partner who could:
Key pain points included:
- Help validate and refine technical requirements from a business concept
- Build a web and mobile application ecosystem with complex operations
- Integrate POS-related APIs, coupon feeds, and membership functionality
- Provide flexibility, documentation, and support for a high-growth path
Responsive Interface
Integrate POS & APIs
Scalability
The Solution
Konverge collaborated with the founders to bring their idea to life, implementing a multi-component solution that included:
- Customer website: For membership, product browsing, and purchasing
- Mobile application: Core features like coupon search, shopping lists, and flyer integration
- API layer: Secure endpoints for managing accounts, coupons, POS integration, and social features
- Admin backend: Data ETL, mock analytics, and system configuration tools
We also supported the client through early-stage architectural planning, UI/UX wireframes, and quality assurance testing to ensure a polished MVP.
Key Features:
- User registration, login, and profile management
- Coupon and flyer aggregation logic with regional price matching
- Mobile-native app using cross-platform tools
- Purchase tracking and membership operations
- Queue processing and transaction logging for backend reliability
User Registrations
Coupon + Flyer Aggregation
Purchase Tracking
Business Outcomes
- Delivered an MVP that enabled the client to begin marketing and early onboarding
- Equipped the founders with complete documentation for scaling and investor pitching
- Established a scalable tech foundation with built-in analytics and integration hooks
Why It Matters
Startups need more than code, they need a partner who can turn business models into viable products. This project shows how Konverge’s startup support includes software delivery, product thinking, and founder collaboration.
“For startups, speed and clarity are everything. We help founders move from idea to execution with the right mix of structure and agility.”
— Sonia Couto, Managing Director, Konverge Digital Solutions
Let’s Set your Direction
Start Your Growth
Let’s Set your Direction
Start Your Growth