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Revamping an eCommerce Platform for Operational Agility - Creation Ads

revamping ecommerce platform operational agility creation ads konverge

The Challenge

A fast-growing apparel retailer was operating two versions of its internal eCommerce management system: one built on ASP.NET MVC, and another on ASP.NET Core with Angular.

The platform supported day-to-day operations like order management, inventory, and fulfillment, but had major constraints:

Key pain points included:

  • Fragmented workflows split across two application versions
  • Incomplete Shopify integration and limited Amazon API utilization
  • Manual processes around fulfillment and inventory reconciliation
  • Lack of analytics and automation capabilities to support scale

The client needed to unify and extend its systems into a cohesive platform that could handle increasing operational demands.

Fragmented Workflows

Manual Processes

Lack of Scalability

The Solution

Konverge conducted a full code audit and roadmap analysis before enhancing the modern (V2) platform to consolidate features and add new capabilities:

  • Platform unification: Migrated key features from V1 to V2 to retire legacy infrastructure
  • API integration: Strengthened Amazon and Shopify integrations for seamless data exchange
  • Warehouse & order management: Introduced modules for inventory tracking, cost accounting, and fulfillment sync
  • Analytics & reporting: Built dashboards to support business intelligence and performance monitoring

Key Features:

  • Centralized product information management (PIM)
  • Role-based access with improved security controls
  • Multi-scenario order management and shipping logic
  • Integration with the supplier warehouse and third-party APIs
  • Cloud-ready architecture for scalability and uptime

Role-Based Access

Multi-Scenario Shipping

Integration with 3rd Party APIs

Business Outcomes

  • Unified eCommerce operations across channels and systems
  • Reduced manual entry and operational errors
  • Improved agility in handling order volumes and customer service
  • Positioned for future automation and growth in new marketplaces

Why It Matters

Operational efficiency is crucial for multi-channel retailers. This project highlights the need for adaptable, custom-built software to replace brittle legacy systems.

With Konverge’s guidance, the client transformed from a patchwork of tools into a scalable, integrated eCommerce operation ready for the next growth stage.

“Helping our client unify and streamline their commerce infrastructure meant fewer silos and more visibility, right mix of structure and agility.” — Sonia Couto, Managing Director, Konverge Digital Solutions
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