Custom Application Development vs Off-the-Shelf Products
The decision to build custom vs buy a commercial product depends on fit. Commercial products handle standard business processes efficiently. Custom application development is the right choice when
Business workflows are specific enough that commercial products require significant workarounds
Integration requirements exceed what marketplace connectors or standard APIs can address cleanly
Data structures or relationships in the business do not map cleanly to commercial product assumptions
Compliance or security requirements need to be built into the architecture from the ground up
The capability being built is a genuine competitive differentiator that should be owned, not licensed


